EVOLVE, AN INNOVATIVE APP

Evolve

Starting from the Tibetan tradition of Yantra Yoga and other related disciplines, Evolve is an application that aims to spread these techniques and this knowledge for a collective well-being.

Born from the collaboration between Palzom Films, M° Fabio Andrico and the development company Vergani & Gasco, and with the contribution of the Italian Buddhist Union, Evolve is not a simple application. It was born with the union between the ancient techniques of Tibetan Yoga and the Respira methodology of the master Fabio Andrico and aims to make the user who benefits from it and the community that will join in the use of the application reach a profound personal and collective well-being. . Evolve is an application structured in more than 200 exercises and many training sessions with many types of ad hoc training for all types of physical preparation, age, gender and objectives. Each user can set the type of training that suits him best, favoring the improvement of his psycho-physical state and contributing to the well-being of the entire community

CIRCOLOCO, A WORLDWIDE CLUBBING ICON

Circoloco

Circoloco is an international clubbing institution. Since 1999 it has been based in the famous DC10 in Ibiza, but over the years it has been able to bring its brand and its events all over the world. The partnership continues, but the communication style has undergone significant variation. It commenced with Instagram Stories in a 9:16 format, meticulously structured to provide users with a remote experience of the entire musical event. These stories were produced, edited, and post-produced live, covering all DJ sets of the event.

Simultaneously, Instagram Reels lasting 30-45 seconds were crafted, featuring the evening’s highlights to be shared in the days following. As the Instagram page flourished, a shift in communication style occurred, moving away from live stories and vertical formats towards 4:4 video carousels showcasing the best content, scheduled for publication in the week following the event. The experimentation with diverse formats and styles facilitated a transformation in communication and user engagement, ensuring continuous adaptation to evolving trends. Additionally, the 5:4 format was also explored for video carousels.

9:16 VIDEO FORMAT (IBIZA 2022)
4X4 VIDEO FORMAT (BELGIUM 2023)
5X4 VIDEO FORMAT (MEXICO 2023)